Brand IdentityBranded AssetsLogo DesignMarketing MaterialWebsite CopyWebsite DesignWebsite Development
This project was led by our Creative Director during her time at another agency. She developed the brand identity, designed the logo, and built the website to create a cohesive digital presence. We’re proud to showcase it as part of her portfolio, an example of the same creative leadership that drives every Boldface project.
For their 50th anniversary, Saul Friedman & Co. wanted to celebrate their legacy — without looking dated. We created a commemorative logo and updated brand identity that honored their history while signaling continued relevance. They used the milestone to refresh their website, making it warmer, clearer, and more client-focused. The result? A brand that celebrates existing relationships and attracts new ones.
